The COVID-19 pandemic has caused many businesses to transition to virtual selling, operating remotely, either fully or partly, resulting in a shift in how most businesses think of selling. Working from home for more than a year has shown that virtual meetings and working remotely can be successful in most cases. Many consumers, according to […]

Marketers are constantly coming up with new marketing strategy trends. Likewise, marketers are constantly on the lookout for new ways to engage customers and create long-lasting experiences that resonate with their target audiences. Keeping up with key marketing statistics is the simplest way to ensure your organization remains relevant. Understanding what works and what doesn’t […]

Life is more productive with better planning. Whether you set your goals at the beginning of a new year or sometime in the middle of the year, you need plans to achieve them. Setting goals are one step to achieving certain milestones, but putting plans in place to achieve set goals is the final cork […]

FIVE TIME-BUSTING TECHNIQUES TO INCREASE YOUR DAILY PRODUCTIVITY Are you running your own business? Well if you are, you have a lot of different things on your plate that you must handle. Even if you aren’t a business owner, like most people, you have to handle a really large workload. But, how do you handle […]

WHAT IS RETARGETING AND IS IT FOR YOUR BUSINESS? After visiting the website for a food-delivery service called Deliveroo, a big competitor of UberEats here in Dubai, I suddenly started noticing display ads for Deliveroo on every social media application I would open. From my Facebook news feed on my phone to my IMO account […]

Facebook remains the king of all social media this year with around 1,871 million active users. Hence, Facebook still remains one of the most relevant places to build your social media presence. For this reason, aiming for as high interaction as possible on your Facebook page is a really good way to get your business […]