In a world where more and more business is being conducted online, digital marketing is becoming increasingly crucial.  Because of the rapid development of the internet, an increasing number of people now spend most of their time online.  It would be a mistake for any company, irrespective of how big or small, new or old, […]

Influencer marketing, at its most basic level, is a sort of content marketing that relies on endorsements and brand recommendations from people who have a massive social audience. Influencer marketing is used for two main reasons: to raise brand image and to increase revenue. In 2021, the influencer marketing sector was worth $13 billion. However, […]

While the majority of businesses recognize that innovation is the heartbeat of a successful business, many have overlooked the necessity of marketing, particularly social media marketing. Undoubtedly, this frequently leads to the loss or waste of opportunities, which, evidently, contributes to the loss of many organizations. Today, social media marketing for businesses is more crucial […]

Keeping an eye on marketing trends is a great way to stay relevant and up to date with the latest marketing trends. The marketing world is constantly changing, with rapidly evolving trends, technologies, and strategies. As a result, it’s vital that your business keep up with current innovations. To offer the most relevant ads at every […]

It’s important to have the most up-to-date information Instagram statistics when you prepare your marketing strategy. Instagram has proved to be a powerful marketing tool for businesses looking to increase their reach and awareness of their products and services. Moreover, Instagram is a brilliant way to broaden your business’s scope and improve customer engagement. Most […]

Designing for the future is more important than ever to come up with innovative ideas outside the box for problems. Design will become the engine of everything. Designers would have to think about how they are going to communicate with a person and technology.  In order to create a better design for the future, we […]

Digital transformation is the integration of digital technology in all areas of a business, improving current and creating new operation processes, as well as deliver more value to customers. It cuts across all business units, how their business processes are executed and the nature of interactions that occur with customers; calling for a need to […]

The 40th edition of GITEX Technology Week kicked off on the 6th of December 2020 at the Dubai World Trade Center, with Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum, Dubai Crown Prince and Chairman of the Executive Council of Dubai inaugurating the event. Attendees include dignitaries and leading global organizations from several industries to […]

Big Data, like the name implies, is referred to as a huge volume and highly complex amount of data that is constantly growing at exponential rates. However, the unique characteristics of Big Data are its volume (size), velocity (speed), variety (nature), value (worth), and veracity(accuracy), making it impossible for traditional data processing software to manage. […]

So, you have a website for your business, great move! But is it properly managed? Well, I hope you understand that your website is a great means to reach more people online. Hope you are also aware that as a business, your website is your door to greater opportunities. But then, it is not enough […]